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The strength of your link profile isn’t solely determined by how many sites link back to you – it can also be affected by your internal linking structure. When creating and publishing content, be sure to keep an eye out for opportunities for internal links. This not only helps with SEO, but also results in a better, more useful experience for the user – the cornerstone of increasing traffic to your website.
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When Larry wrote about the kick in the proverbial teeth that eBay took from Google’s Panda update, we managed to secure a link from Ars Technica in the Editor’s Pick section alongside links to The New York Times and National Geographic. Not too shabby – and neither was the resulting spike in referral traffic. Learn what types of links send lots of referral traffic, and how to get them, in this post.
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People find their way to your website in many different ways. If someone is already familiar with your business and knows where to find your website, they might just navigate straight to your website by typing in your domain. If someone sees a link to a blog you wrote in their Facebook newsfeed, they might click the link and come to your website that way.
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I can honestly say from the experience of working on this project it is almost never as it seems. We began with targeting a very large segment of users (remember that time I talked about a keyword database of over 50,000 keywords?) but after a few months it turned out our largest (and most active) users were finding us from only a handful of targeted categories.
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Holy Engagement! This was an awesome post, full of great info… and then I realized that 3/4 of the actual page was comments… which is even better for shares, SEO and overall engagement. I was lucky enough to attend an event where Neil Patel was giving some great blogging training and a lot of what you covered was there. https://www.thatbloggingthing.com/69-blogging-secrets-i-stole-from-neil-patel/ The simple fact that you comment back is awesome.
I feel I have great content…but most of it is within my email marketing campaign instead of my blogs. I’ve used my blogs to include links to my email marketing campaigns to lead to my product. In your opinion, should my blog content be the priority? I find my marketing emails sound more like a blog than just a “tip” or a reason to grab people to my list.